Man of the Moment
Nubian Bride chats to designer extraordinaire, Orapaleng Modutle, about his vision, mission, inspiration and his global takeover…
Q: Tell us about yourself as a designer and your company, OM Style Avenue, and how you started the brand
A: I was born and bred in Kimberley, Northern Cape. I was raised by a single parent; I used to enjoy watching my mother and grandmother hand sew as a hobby. Watching them fascinated me, so I joined in.
Q: What sets you apart?
A: My continuous hunger and drive to achieve a bigger and greater outcome in every new project.
Q: What motivates you?
A: Individuals who are in the fashion industry and are making big moves. It reminds me that everything is possible.
Q: Tell us about your team?
A: I have an incredible team behind me that ensures we produce good quality work and perform at our best. The team comprises PR, a fashion creative, patternmaker, seamstresses, accountant, a lawyer and bead workers. These people make sure that the well-oiled OM machine performs at its best.
Q: Where do you find inspiration for your bridal collections?
A: My inspiration for the Orapeleng Modutle Bride comes from the women we dress.
Q: Who is the Orapeleng Modutle Style Avenue bride?
A: When it comes to Bridal, we always have to remember the Orapeleng Modutle woman’s key characteristics. She loves to express her own romantic femininity – and always with taste, sensibility and refinement.
Q: Is there a standout dress you have designed over the years?
A: There was a Pussy Bow Blouse dress from our 2016 Spring/Summer collection – that was our debut showcase at Mercedes Benz Fashion Week and the dress sold out in a couple of days.
Q: What is the first thing you consider when you design a gown?
A: I consider the wedding destination and climate and, most importantly, the bride’s personality.
Q: What is the number one piece of advice you would give a bride?
A: That she should explore and study her distinctive personality when it comes to making her wedding gown.
Q: What should a bride keep in mind when deciding on the style and fabric of the gown?
A: It’s important to know your body type and what enhances your natural attributes.
Q: What is the most challenging part of designing wedding dresses?
A: Having a short timeline in which to deliver the gown. The craftsmanship and detail that goes into making a wedding gown is extremely labour-intensive.
Q: What are your trend predictions for bridal fashion in 2019 and beyond?
A: Clean lines and simple silhouettes with beautiful detail.
Q: What’s in the pipeline for OM Style Avenue?
A: We are spreading our footprint into the Pan-African market and hoping for a global takeover.